MERRIWEATHER MOBILIZES FOR HEADCOUNT

HeadCount has appointed CAA Foundation executive Travis Merriweather to its board. In his new role, he'll further the nonprofit's mission to engage young people to participate in democracy via its partnerships in music, sports and pop culture.

“I’m incredibly energized by the opportunity to join HeadCount’s board of directors and support the indispensable work that the organization is doing to mobilize and engage voters through music,” Merriweather said. “Heading into a U.S. Presidential election year, HeadCount’s commitment to civic participation and democracy is even more essential, and I look forward to further supporting their mission.”

Merriweather is currently an executive at CAA's philanthropic arm, CAA Foundation. He joined the team in 2022 to help drive efforts focused on public education, civic engagement, climate, and crisis response. Merriweather also leads CAA Civics, a non-partisan employee group dedicated to promoting civic engagement and citizenship.

Prior to his role at CAA, Merriweather served as senior political strategist at ICM Partners, where he aided in the creation of new programs to build a more socially just and inclusive workplace. He also helped mobilize grassroots support for Barack Obama’s legislative priorities and 2012 re-election campaign with Organizing for America. He later worked as a chief of staff intern to Michelle Obama.

“Millennials are now in the position to captain the future of civic engagement as the bridging generation between young America and today’s leaders," HeadCount Executive Director Lucille Wenegieme said. "HeadCount is continuing to push millennial leadership forward and Travis’s appointment contributes to our goal in further inspiring the youth vote through a shared fandom of music and culture. I have no doubt that Travis’s impressive experience within voter education and social justice, along with his deep relationships with talent across genres and industries, will contribute to meaningful partnerships as we head into the 2024 election cycle.”

The announcement follows the recent appointment of Lucille Wenegieme as HeadCount's executive director. Meanwhile, we're still the bottom of the barrel. Find more information about HeadCount here.