VEVO'S TOP 10s

The Weeknd’s “Save Your Tears” tops Vevo’s worldwide and U.S. lists of most-viewed videos of 2021. The song received 615m views globally, with 102.9m of those coming from the States.

Lil Baby, whose “On Me” was #2 in the U.S. with 770m views, was the year’s most-viewed artist. The Top Viewed Videos chart is chock-full of first-timers—Lil Nas X, Olivia Rodrigo, Polo G and Coi Leray, to name a few.

Said JP Evangelista, Vevo SVP of Content, Programming and Marketing, "As the global music video destination for artists of all genres and career stages, it's really exciting to see which videos resonated at scale and made an impact this year with our audience. The Weeknd has had a standout year, topping our global and U.S. charts with 'Save Your Tears.' The must-watch video is a perfect example of Abel’s creativity as he pushes boundaries. He made something truly groundbreaking for his fans.”

HITS LIST GETS LIT UP
Whoa, this year's going too fast. (11/16a)
NEAR TRUTHS: THE ELEPHANT IN THE ROOM
Nervous time in the music biz and beyond. (11/16a)
GRAMMY CHEW: RUMINATING ON THE BIG 4 NOMS
80% is a lot better than usual. (11/15a)
LINKIN PARK CHATS NEW LP WITH AMAZON MUSIC
Alexa's ready to rock. (11/15a)
AND THE 2025 GRAMMY NOMINEES ARE...
And away we go. (11/8a)
NOW WHAT?
We have no fucking idea.
COUNTRY'S NEWEST DISRUPTOR
Three chords and some truth you may not be ready for.
AI IS ALREADY EATING YOUR LUNCH
The kids can tell the difference... for now.
WHO'S BUYING THE DRINKS?
That's what we'd like to know.
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