WHAT IT IS: Hailing from the small town of Opp, Ala., 23-year-old rising star Mooski has been steadily building a buzz throughout the South with his powerful melodies and catchy lyrics that touch on personal emotions, hardships and relationships. After serving four years in the Marine Corps. Following high school, Mooski recently inked with Capitol and has captured listeners with his earworm hit, “Track Star.” The single, which originally dropped in 2020 but recently went viral following a TIkTok dance challenge, is climbing Urban and Rhythm charts, as he toes the line between R&B and hip-hop. Mooski is currently working on his upcoming project, Melodic Therapy for the Broken, which is expected to continue to showcase the up-and-comer’s distinctive vocal tone, versatility and lyricism.
ALBUM: Melodic Therapy for the Broken
RELEASE DATE: TBD
SINGLE: “Track Star”
INTERNET: 42m+ global streams; 3m+ monthly Spotify listeners; 475m+ TikTok views, 710k+ video creations, 31m+ views on #TRACKSTARCHALLENGE; #1 on Apple Music’s #ONREPEAT; #3 Emerging Artists chart; Top 10 U.S. Shazam
RADIO: Impacted Urban and Rhythm radio on 3/15, Top 20 Urban panel and heading Top 25 at Rhythm at presstime; 140+ adds and 58m audience to date
MANAGEMENT: Cleanface Mgmt
WHAT IT IS: With credits ranging from Kane Brown’s “Heaven” to Charlie Puth’s “One Call Away,” artist/songwriter/producer Shy Carter is one of the most formidable up-and-coming talents in Nashville. Rooted in gospel, jazz, R&B and soul, Carter developed an early career in hip-hop before his gift for storytelling and love of organic instrumentation led to him step out as a country artist. In addition to his solo career, Carter has worked with the likes of Jason Derulo, Meghan Trainor, Jennifer Lopez, Nelly and more, and he’s also among the writers behind hits like Keith Urban’s “When God Whispered Your Name,” Sugarland’s “Stuck Like Glue” and Rob Thomas’ “Someday.” Carter’s debut single, “Good Love,” is a fitting introduction to the man behind the music.
SINGLE: “Good Love”
TV: Viral video serenading a Chick-Fil-A employee featured on Good News Movement and Today Show; “Good Love” synced on Hallmark Channel’s Spring Fling promo
INTERNET: 9k+ video creations on TikTok with “Good Love”; 70k+ monthly Spotify listeners; 4.6m+ combined YouTube views
RADIO: “Good Love” impacting country radio now; joined The Country Show with Bob Harris on BBC Radio 2 for a CMA Songwriters Series; featured as Highway Find on SiriusXM’s The Highway
PRESS: NPR, Forbes, Rolling Stone, American Songwriter, Amazon Music and Pandora 2021 Artist to Watch, MusicRow’s Next Big Thing, more
BOOKING: WME
PUBLISHING: BMG
MANAGEMENT: Missi Gallimore/T.R.U.T.H. Mgmt
WHAT IT IS: With her raw rhymes and inimitable energy, 23-year-old Coi Leray displayed her dexterity on her Now or Never EP and is kicking off 2021 with her viral hit, “No More Parties,” and its remix with Lil Durk. The North Jersey native’s song peaked at #10 on TikTok’s Viral chart, #13 on Rolling Stone’s Top 100 Songs and #5 on the Emerging Artists chart. She looks to repeat the magic on her anticipated debut album, led by the Pooh Shiesty-assisted, “BIG PURR (Prrdd),” which has already inspired 1m+ creates on TikTok.
ALBUM: Coi Nuke
RELEASE DATE: Summer 2021
SINGLE: “No More Parties” and “No More Parties – Remix” f/Lil Durk
LIVE: Previously performed at Rolling Loud (Miami and L.A.) and Lollapalooza; performing at Smurkchella on 4/17
INTERNET: 3.5m+ monthly Spotify listeners, 136k+ followers (+121%); in nine months, Leray increased Instagram followers (3.3m) by 120%; 2.5m+ TikTok followers, 23.8m likes; 115m+ YouTube video views (+450%), 598k subscribers (+259%); 205k Twitter followers (+151%)
RADIO: Impacted Rhythm and Hip-Hop/R&B on 2/23; “No More Parties” certified gold
PRESS: Rolling Stone, Pitchfork, UPROXX “The Rappers to Watch Out for in 2021,” Genius, NYLON, Cosmopolitan, Elle, Paper, BET “Amplified” artist, XXL, HYPEBAE, HotNewHipHop, Revolt, Rap Radar, The Shaderoom, more
BOOKING: D’Anthony Bly
PUBLISHING: UMPG
MANAGEMENT: D’Anthony Bly & Terrence “Snake” Hawkins/Marki Management
