NOW WHAT?
We have no fucking idea.
COUNTRY'S NEWEST DISRUPTOR
Three chords and some truth you may not be ready for.
AI IS ALREADY EATING YOUR LUNCH
The kids can tell the difference... for now.
WHO'S BUYING THE DRINKS?
That's what we'd like to know.
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WHAT IT IS: Grade-school friends John Vaughn, Matthew Alvarado and Ben Lapps have gone from playing high-school talent shows to international tours as pop/rock band PUBLIC. Shortly after their debut video aired on MTV, Kevin Jonas Sr. picked up the band for management. With their electrifying stage presence and infectious pop melodies, they’ve grown a loyal fanbase, as their single, “Make You Mine,” amassed 3m+ in activity on TikTok. The single has since charted at Top 40 with over 200m global streams, achieving RIAA gold certification. Look for their latest release, “Honey in the Summer,” to further increase the momentum of these Cincinnati natives.
SINGLE: “Honey in the Summer”
TV: Live With Kelly & Ryan, Good Day New York, Nickelodeon’s All That
LIVE: Previously toured with American Authors, Neon Trees, Walk the Moon, twenty one pilots, Andy Grammer and Jesse McCartney
INTERNET: Tripled their social following since September 2019; 6.4m+ monthly Spotify listeners; 300k+ YouTube subscribers, 23.9m+ views on “Make You Mine,” 60.2m+ overall views; 120k TikTok followers, 50k Instagram followers
RADIO: Charted at Top 40, reached Top 20 at Hot AC
PRESS: Seventeen, Cosmo, Genius, Sweety High, American Songwriter, more
BOOKING: UTA
PUBLISHING: Sony/ATV
MANAGEMENT: Kevin Jonas Sr./Jonas Group Entertainment
WHAT IT IS: Singer/songwriter/multi-instrumentalist Parker McCollum began building a following in his native Texas with the release of The Limestone Kid in 2015. Album track “Meet You in The Middle” soon became a hit on Texas’ regional radio chart—no small feat for the then-22-year-old indie musician. His 2017 follow-up album, Probably Wrong, garnered acclaim from Rolling Stone, which compared him to John Mayer and Jason Isbell in its “New Country Artists You Need To Know” section. Since then, McCollum has released his major-label debut single, “Pretty Heart,” and sold out shows across the U.S. The Austin-based artist bridges the gap between Texas’ homegrown music scene and Nashville’s country-industry headquarters.
SINGLE: “Pretty Heart”
LIVE: Headlining dates across the U.S. set to resume later this year; previously opened shows for Miranda Lambert
INTERNET: 203m+ total streams across catalog, 35m+ streams on “Pretty Heart,” 886k+ monthly Spotify listeners, 228k Instagram followers, 167k Twitter followers, 92k Facebook followers
RADIO: “Pretty Heart” impacted 4/27, cracked Top 40 on Country airplay chart
PRESS: Rolling Stone, Sounds Like Nashville, Taste of Country, MusicRow, Billboard’s Next Emerging Artist, more
BOOKING: Henry Glascock/WME
PUBLISHING: Warner Chappell Nashville
MANAGEMENT: Enzo DeVincenzo/Red Light
WHAT IT IS: Brooklyn native Carlos St. John—better known by his stage name SAINt JHN—has been steadily working toward stardom since he was 11. Earning songwriting credits in the early 2010s for artists including Hoodie Allen and Usher, the Guyanese-American rapper, singer, songwriter, designer and producer dropped his rule-breaking debut album, Collection One, in 2017. In 2019, he had a feature on the Lion King soundtrack alongside Beyoncé and Blue Ivy and released his critically acclaimed sophomore album, Ghetto Lenny’s Love Songs. His single “Roses,” originally released four years ago, has since blossomed into a TikTok-viral hit with the help of Russian DJ/producer Imanbek, who flipped the track with an electro-hop element.
ALBUM: Ghetto Lenny’s Love Songs
RELEASE DATE: 8/23/19
SINGLE: “Roses (Imbanbek Remix)”
TV: Will be featured in ALDO’s spring 2020 digital campaign
LIVE: Wrapped first leg of IGNORANt Forever World Tour in U.S. & EU; second leg began early 2020; Festival dates to come
INTERNET: #1 Global Shazam, #3 U.S., Top 5 Spotify’s Global and U.S. Top 50, 31.1m+ monthly listeners; Top 10 in over 30 markets on Apple Music, #2 Trending on TikTok
RADIO: Reached #1 at Dance, climbing Top 40 now
PRESS: Rolling Stone (“Fastest-Rising Artist of the Month”), GQ, Time, Forbes, Complex, HYPEBEAST, Flaunt, Complex, more
BOOKING: Cheryl Paglierani/UTA
PUBLISHING: BMI
MANAGEMENT: Biggs Burke/Circle of Success