WHAT IT IS: Ela Taubert, celebrated as the “It Girl” of Latin pop, combines the heartfelt storytelling of acts like Blondie, Adele and Taylor Swift with the diverse influences of her Latin heritage, embracing both alternative sounds and understated pop vocals. She’s cultivated a dedicated fan base, promising to be their “ultimate refuge.” Her latest single, “¿Cómo Pasó?,” has climbed to the Top 10 on Spotify’s Global Viral charts and ranks as the #4 Latin song on Shazam Global. Known for her emotionally resonant and visually captivating videos, Taubert paints with a palette of magenta and light blue as she delves into adolescent experience.
SINGLE: “¿Cómo Pasó?”
RELEASE DATE: 2/14
LIVE: Festival performances at Megaland Colombia and Bogota’s Estereo Picnic; opened for Karol G’s Mañana Será Bonito tour (4/6 Stadium Campín, Bogotá); announcing more touring in Q2/Q3
INTERNET: 3.8m+ monthly Spotify listeners, 70m+ Spotify streams to date; 37m+ YouTube video views, 167k+ subs
RADIO: ¿Cómo Pasó? Top 20 Latin Pop (U.S.)
PRESS: Rolling Stone (“Artist You Need to Know”); NPR (“All Songs Considered”)
MANAGEMENT: GTS Management