DANIEL NIGRO: CRACKING THE CODE
The co-writer-producer of the moment, in his own words (12/11a)
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NOW WHAT?
We have no fucking idea.
COUNTRY'S NEWEST DISRUPTOR
Three chords and some truth you may not be ready for.
AI IS ALREADY EATING YOUR LUNCH
The kids can tell the difference... for now.
WHO'S BUYING THE DRINKS?
That's what we'd like to know.
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WHAT IT IS: The L.A.-based four-piece—lead singer Joe Jonas, keyboardist Cole Whittle, guitarist JinJoo Lee and drummer Jack Lawless—was born from Jonas’ long-brewing plan to launch an offbeat pop project inspired by the melodic R&B of Earth, Wind & Fire and Hall & Oates. Inspiration for the single came out of a misunderstanding from a conversation between Swedish producers Mattman & Robin; the hitmakers were talking about getting cake by the ocean, when, in actuality, they wanted a “sex on the beach” cocktail. “The song was a total breakthrough,” says Jonas.
ALBUM: SWAAY EP
RELEASE DATE: 10/23
SINGLE: “Cake by the Ocean”
TV: Recently on Fallon, GMA, E! News
LIVE: Headlining N.A. dates on Greatest Tour Ever Tour through Dec.
INTERNET: 192% increase to site after EP release/tour announcement; 1m+ video views for single in one week; 113k Instagram followers, 32.7k Twitter followers, 23.5k Facebook likes; #1 on Spotify Global Viral 50 chart for three weeks
RADIO: #28 at Pop radio
PRESS: EW (“They have a spry, playful chemistry on SWAAY”), People (“Between the groovy guitars and Jonas’ funky falsetto, the ‘70s-tinged track is reminiscent of…’Get Lucky.’”), Cosmopolitan, MTV News, Teen Vogue, ET, People, Perez Hilton, Idolator, J-14, PopCrush, JustJared, InStyle
BOOKING: Brian Manning/CAA
PUBLISHING: UMPG
MANAGEMENT: Philymack