DANIEL NIGRO: CRACKING THE CODE
The co-writer-producer of the moment, in his own words (12/11a)
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NOW WHAT?
We have no fucking idea.
COUNTRY'S NEWEST DISRUPTOR
Three chords and some truth you may not be ready for.
AI IS ALREADY EATING YOUR LUNCH
The kids can tell the difference... for now.
WHO'S BUYING THE DRINKS?
That's what we'd like to know.
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WHAT IT IS: 17-year-old Rachel Keen, professionally known as Raye, from South London, has been writing her own music since she was 10 years old. A singer/songwriter and multi-instrumentalist, her subtle take on warm, electronic-infused R&B is instantly captivating. Initial track “Hotbox” sparked a fierce bidding war between all the major U.K. labels. Now signed to Polydor, she is a huge artist priority for 2016.
ALBUM: Pep Talk (EP)
RELEASE DATE: 11/15
SINGLE: “Tell Me”
LIVE: First headline gig in Nov. in London sold out; already supported BBC Sound of 2015 winners Years & Years and Raleigh Ritchie
INTERNET: 1.8m SoundCloud plays on single “Bet You Wish,” hundreds of thousands of plays on all the others; 4m+ streams on debut EP Welcome to the Winter
RADIO: BBC Radio1 support from Clara Amfo
PRESS: i-D (“the U.K.’s incredible answer to Rihanna”), Wonderland, Clash, The Line of Best Fit
BOOKING: Summer Marshall, Mark Ngui, Jeffrey Azoff/CAA
PUBLISHING: Warner/Chappell
MANAGEMENT: Will Harper/Sequoia Music Mgmt.