PEPSI, JOEY VALENCE AND BRAE: PERFECT TOGETHER

It’s just about impossible to avoid Joey Valence & Brae these days, given the ubiquitous reach of their “chase your pizza with a Pepsi” campaign.

The duo, with roots at Penn State University, have conquered the sync market over the past year with placements in spots by Pepsi, the Kansas City Chiefs x Travis Kelce, Meta and others. The ADA-distributed act dropped its second album, No Hands, on 6/7, building on the success of the 2023 debut Punk Tactics, which has notched over 114m Spotify streams.

The management team of Jonathan Kalter, Lucas Banker, Emily Moore and Sydney Easton/Wildfire, which just saw the pair through a North American tour with more than 40 sold out shows, has the pair heading to Europe for its next run of dates, which kicks off at Hus 7 in Stockholm on 11/7.

NEAR TRUTHS: SANDSTORM
Thinking of April in October (10/17a)
NOISEMAKERS:
A FALL TREAT
The kids are alright. (10/16a)
WALLEN PROMISES SUN, SAND AT BESPOKE FESTIVAL
Roll Tide meets Tennessee Orange (10/17a)
ON THE COVER: JAY MARCIANO (AND FRIEND)
Friends in high places (10/15a)
HERE COMES HITS' LIVE SPECIAL
Issue dated 10/21 is the first of its kind. (10/17a)
THE GRAMMY SHORT LIST
Who's already a lock?
COUNTRY'S NEWEST DISRUPTOR
Three chords and some truth you may not be ready for.
AI IS ALREADY EATING YOUR LUNCH
The kids can tell the difference... for now.
ALL THE WAY LIVE
The players, the tours, the enormous beers.
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