iHEART PROGRAMS TAY TAKEOVERS, POETS PREMIERE
iHeartRadio has announced special Taylor Swift programming on CHR, AC and Hot AC formats to celebrate the Republic megastar’s THE TORTURED POETS DEPARTMENT. On 4/18—the day before the album drops—all iHeart CHR stations will feature a 10-minute mix of Tay’s biggest hits, while all iHeartRadio Hot AC stations will run a Swift double feature every hour highlighting a song from one of Taylor’s earlier eras and one from her most recent.
Once the album is officially released at 12:01am ET on 4/19, Hot AC, CHR and select AC stations will broadcast TTPD in its entirety, along with audio snippets of Tay providing context.
The iHeart Radio app will feature a new station dedicated to Tay and TTPD, “Tortured Poets Radio,” which will celebrate Swift’s entire catalog.
We can’t wait to listen while waiting in an endless line at The Grove.
