Elliot Grainge's 10K Projects has elevated Molly McLachlan to EVP of Global Marketing.
“From the day Molly took on oversight of international at 10K, we saw an immediate positive effect on the success of our artists outside the U.S.,” said 10K Co-President Zach Friedman. “She continues to evangelize for our artists overseas in powerful ways and we are pleased to be able to offer her this expanded role at the label.”
One of 10K's first employees, McLachlan led it to a nearly 200% increase in streams abroad during her tenure as Head of International. She also led international campaigns for the label's first U.K. #1, Internet Money's "Lemonade," as well as for iann dior, Aitch and Salem Ilese.
McLachlan was likewise on hand for the rise of Surfaces' "Sunday Best," which reached platinum status in more than a dozen territories and has 1b+ global streams to date.
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