ALEJANDRO LANDS HIS FIRST POP COVER AT SPOTIFY

Puerto Rican sensation Rauw Alejandro graces the cover of Spotify's Today's Top Hits on the strength of his heat-seeking single "Todo de Ti," which has become the second-biggest song on the platform, trailing only Olivia Rodrigo's "good 4 u" in streams last week.

That the Latin star has earned the cover with a pop/dance track is particularly noteworthy considering reggaeton's dominance of late. Alejandro's rise to #2 on the Global chart is a new peak for the rising talent. This is the first time he's been featured on the cover of the flagship pop playlist.

Head of U.S. Latin, Artist & Label Partnerships, Monica Herrera Damashek commented, "We've been following Rauw ever since 2019, when we featured him as a rising artist in Viva Latino’s Class of 2019 program. It's amazing to see 'Todo de Ti' connect with fans right out of the gate, proving that listeners are ready for Latin hits that sound fresh, and cementing Rauw Alejandro as a global star with an exciting future.”