IT'S OFFICIAL: KIRBY YOH TO CO-HEAD UTA MUSIC

Confirming one of the industry’s worst-kept secrets, Samantha Kirby Yoh has been named co-head of UTA Music, joining David Zedeck in overseeing the company’s worldwide music operations.

Kirby Yoh most recently served Head of East Coast Music at WME, where she oversaw a roster that included Rosalía, Florence & the Machine, Alicia Keys and James Blake.

Kirby Yoh is also a Founding Member of She Is The Music, which focuses on increasing the number of women working in the global music industry, and sits on the advisory board of the Annenberg Inclusion Initiative. She also co-founded Noise for Now, which connects performers to organizations fighting for reproductive rights.

“Sam and David see eye-to-eye on how to build a great music business and will be strong partners in leading UTA Music,” said UTA CEO Jeremy Zimmer. “We have long admired Sam’s success working with unique and powerful artists, and we’re thrilled she has chosen to join us. Under their leadership, UTA Music will continue to bring innovative ideas, unparalleled service and collaboration into the lives of artists."

We're told that Natalia Nastaskin will continue as GM of the department, workng in conjunction with Zedeck and Kirby Yoh.

Zedeck noted that he and Kirby Yoh have been colleagues and friends for more than two decades. “There are few agents in music more inventive, collaborative or dynamic than Sam and I’m excited she’s agreed to join UTA. She’ll bring a unique perspective and outstanding taste to the role, and I look forward to a partnership focused on continuing to build UTA Music into the industry leader.”

Over the past three years, UTA has signed a large collection of artists, among them Bad Bunny, Jonas Brothers, Bebe Rexha, SCARYPOOLPARTY and Jimmie Allen.

“I’ve watched with great respect as UTA moves clearly with their intentions to better our music community, becoming leaders in diversity, equity and inclusion,” Kirby Yoh said. “I look forward to partnering with David Zedeck, a friend for more than 20 years and one of the most talented agents and leaders in music.”

She added that she also looks forward to sending all calls from HITS to voicemail.