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Friday, April 26, 2019

SHE'S BAAACK (UPDATE)

Following a highly cloak-and-dagger campaign that included NDAs, chloroform and pinky swears, "ME!" featuring Panic's Brendon Urie, Taylor Swift's first release since her new deal with UMG via Republic, arrived precisely at midnight, as promised. Tay places a high value on punctuality.

The track, penned by Taylor, Urie and Joel Little, went wide to all DSPs, as well as radio, reaching #1 at iTunes, um, Swiftly, and has also moved to #2 at Apple Music and Amazon's download store. The video earned 65.2m views in 24 hours, a new record for a video debut by a solo artist (or any female artist), and the second-biggest 24-hour debut for any video.

Monte Lipman has his game face on. So, of course, does Spanky.

Ready? Click away—preferably on an audio-streaming service.

Be sure to check out the opening dialogue in a popular Romance language, the pink snake morphing into butterflies and those puffy clouds, all of which are clearly metaphors for something.

BUTTERFLIES, HEARTS, NFL DRAFT... ME!
TAYLOR'S INTIMATE SET AT TIME 100 GALA
TAYLOR TEAM TIPS  TOP-SECRET TIDBITS
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HITS LIST GOES
BEHIND THE CURTAIN
Toto, we're not in Kansas anymore. (6/28a)
Check It Out Now
ON THE COVER:
SABRINA CARPENTER
Not one but two songs of the summer (7/1a)
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ISLAND KINGS
Perpetuating Blackwell's legacy (7/1a)
Check It Out Now
GEORGE PRAJIN: PUNCHING HIS WAY TO THE TOP
The man in Peso's corner (6/28a)
Check It Out Now
MERCK TO STEP DOWN AS HSM CHAIRMAN
End of an era (7/2a)
Check It Out Now
THE GRAMMY SHORT LIST
Who's already a lock?
COUNTRY'S NEWEST DISRUPTOR
Three chords and some truth you may not be ready for.
AI IS ALREADY EATING YOUR LUNCH
The kids can tell the difference... for now.
INDIE DISTRIBUTION'S RISE TO GLORY
The discovery engine is revving higher.
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