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REPUTATION ON THE [STARTING] LINE

Scott Borchetta is out greasing the wheels literally and figuratively for Taylor Swift: iHeartMedia is throwing a party to celebrate Friday’s release of reputation (BMLG) and the weekend's drag races in Pomona will see Taylor's face whiz by. 

The hour-long special featuring exclusive audio from Swift will be broadcast Friday at 8pm on 126 iHeartRadio CHR and Hot AC stations.

Leading up to the show, beginning at midnight Friday, iHeartRadio’s Pop and Hot AC stations across the country will play a new track off reputation at the top of every hour. On the special, Taylor will introduce songs and discuss details about the making of the album.

Beginning this Friday, the album will also be available on demand via iHeartRadio All Access Powered by Napster on the iHeartRadio app.

In addition, Taylor will perform new songs from her album at the iHeartRadio Jingle Ball in Los Angeles on 12/1) and New York on 12/8.

And if speed turns you on, Courtney Force will drive the No. 6 Big Machine Records funny car at the Auto Club NHRA Finals in Pomona this weekend.

Says Big Machine Label Group President and CEO  Borchetta, “Having Taylor’s reputation album art on Courtney’s car for the NHRA Championship Weekend, which also happens to coincide with the Nov. 10 release, is the perfect match of two game-changers who are truly the best of the best.”

 

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