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Tuesday, August 6, 2013

#PRISMsemi

SEMI-INSANE: Capitol's new social-media campaign for Katy Perry's upcoming album, Prism, asks anyone who spots the giant gold truck sporting the album's title and release date to post a pic on Twitter or Facebook with the hashtag #PRISMsemi. If you want to guess what's in the truck, you can add #WhatsInTheTruck. And if you see anything like this, you've been hanging out at UMPG too long. (8/6p)

 
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