WHAT IT IS: With its mix of country heart and hip-hop swagger, Redferrin’s viral hit, “Jack & Diet Coke,” landed on Spotify’s U.S. Viral 50 chart, adding to his 60m global streams. Up to now, he’s been best known as a collaborator, with co-writes including Florida Georgia Line’s “Lil Bit” f/Nelly, “New Truck” and “Countryside,” plus Dean Brody & the Reklaws’ record-breaking Canadian #1, “Can’t Help Myself.” The man behind the scenes is now all-in on his artistic vision as he steps into the spotlight with his EP, Old No. 7.
ALBUM: Old No. 7 (EP)
RELEASE DATE: 2/16
SINGLE: “Jack & Diet Coke”
LIVE: Touring with Niko Moon; playing Tailgate N Tallboys, Country Fest, more
INTERNET: 15m+ YouTube views; 582% increase in TikTok followers and 1329% increase in Instagram followers in 2023; 800k+ monthly Spotify listeners
PRESS: Amazon Breakthrough Artist to Watch, Holler Artist to Watch, ACM Tempo, MusicRow, more
BOOKING: Andrew Dominijanni & Marc Dennis/CAA
PUBLISHING: Blake Redferrin, BMI
MANAGEMENT: Will Dzombak & Irving Ronk/The William Gerard Grp