DANIEL NIGRO: CRACKING THE CODE
The co-writer-producer of the moment, in his own words (12/11a)
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NOW WHAT?
We have no fucking idea.
COUNTRY'S NEWEST DISRUPTOR
Three chords and some truth you may not be ready for.
AI IS ALREADY EATING YOUR LUNCH
The kids can tell the difference... for now.
WHO'S BUYING THE DRINKS?
That's what we'd like to know.
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WHAT IT IS: Manuel Turizo made his breakthrough with “La Bachata,” which reached the Top 5 on multiple global streaming charts and hit #1 on the U.S. Latin Airplay and Tropical Airplay charts. It was also the most-watched video on YouTube for several weeks and crossed 1b streams on Spotify. More recently, “El Merengue,” a collab with Marshmello, topped the Tropical and Latin Airplay charts while achieving chart-topping success in Mexico and other Latin American countries.
ALBUM: 2000
RELEASE DATE: 3/17
SINGLE: “La Bachata,” “El Merengue” and “De Lunes a Lunes” (8/24)
TV: Fallon; performed alongside Sebastian Yatra and Beele at Madrid’s Estadio Metropolitano
LIVE: Following his international tour, Turizo embarks on a U.S. tour beginning 10/6 in Miami
INTERNET: 35m+ monthly Spotify listeners; “La Bachata” Top 50 Spotify, Global #3 for 28 weeks; Viva Latino #1 for 34 weeks; 522m+ YouTube views
RADIO: “La Bachata” hit #1 on Argentina Hot 100, Mexico Airplay chart, Spain, U.S. Latin Airplay and Tropical Airplay; #2 Colombia, more; “El Merengue” hit #1 Latin Airplay and Tropical Airplay; 2000 #11 Top Latin Albums
PRESS: Variety, Remezcla, Rolling Stone, more
BOOKING: CMN
PUBLISHING: Warner Chappell
MANAGEMENT: Juan Diego Medina/LA Industria Inc.