TOP 50: SWIFT'S STREAK GROWS; BILLIE'S BIGGEST BOW YET

Republic's Taylor Swift logs a fifth consecutive week at #1 on the HITS Top 50 with THE TORTURED POETS DEPARTMENT. The 31-track set is now approaching 4m units in total activity. Swift added new digital and physical products of TTPD in the last week, resulting in 200k+ in pure sales. The album moves 375k in its fifth week, a 44% increase over last week.

Two-time Oscar winner Billie Eilish lands the largest opening of her career with HIT ME HARD AND SOFT (Darkroom/Interscope), which opens with 329k at #2. With only 10 tracks, Eilish's third album scored 180m streams in its first week. "LUNCH" is currently #1 on Spotify's global chart.

Other top debuts go to Mercury/Republic's ZAYN at #15 and A Boogie Wit Da Hoodie at #17.

Streeting this week are new titles from WMG's twenty one pilots, gamma.'s Sexyy Red, BIGHIT/Geffen's RM, Los CT/Interscope's Gabito Ballesteros, Blacksmith/Def Jam's Vince Staples, BMG's Lenny Kravitz and Sony Latin's Camilo.

See the full chart here.

HITS LIST: GAME TIME
A new season kicks off. (9/9a)
STAGECOACH GOES BIG WITH ZACH, JELLY ROLL, LUKE
Record-breaking heat wave in the forecast. (9/6a)
NEAR TRUTHS: RIP TIDE
A storm-tossed voyage (9/9a)
GRAMMY’S GONNA GRAMMY: THE FIRST “GRAMMY MOMENT”
Recollections differ, but Ken and Babs set a precedent. (9/5a)
HITS' FIRST LIVE ISSUE TAKES THE STAGE THIS FALL
We're putting our asses in seats. (9/9a)
THE GRAMMY SHORT LIST
Who's already a lock?
COUNTRY'S NEWEST DISRUPTOR
Three chords and some truth you may not be ready for.
AI IS ALREADY EATING YOUR LUNCH
The kids can tell the difference... for now.
ALL THE WAY LIVE
The players, the tours, the enormous beers.
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