THE HITS PHOTO GALLERY: ALL FLAVORS AVAILABLE

What song is the ice cream truck playing? We can't say, but it's probably nominated for a Grammy. So whatever flavor you favor, we think you'll find these pics of industry folk at work and play highly delectable.

Coachella headliner Lana Del Rey serves ice cream to IGA's John Janick, with Steve Berman behind the wheel.

Billions Club: Republic's Avery Lipman, SALXCO's Wassim "Sal" Slaiby, The Weeknd, Monte Lipman and XO's Cash

Super Bowl shufflers: L.A. Reid and Larry Jackson strategize at the Polo Lounge.

The unofficial mayor of Maui, Shep Gordon, with UMe boss Bruce Resnikoff courtside at the Clippers game.

Before "Christ": Sony's Rob Stringer, Lil Nas X and Ron Perry

Island's Justin Eshak with HITS' Karen Glauber

iHeart's Bob Pittman, John Sykes, Geffen's Olivia Rodrigo and Tom Poleman

Attorney Peter Lewit gives two birds while considering a haircut alongside manager Dan Woolston, new PULSE artist 9Lives and PULSE's Scott Cutler and Ashley Calhoun.