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MARSHMELLO, MOE SHALIZI INTRODUCE MELLODEES

Marshmello and manager Moe Shalizi have announced their venture into children's content, Mellodees. The musically-driven property will star the musical robot, Dee, feature music produced by Marshmello and promises to deliver relevant messages and energetic music for the preschool set and their millennial parents to enjoy.

"Over the past year, we’ve been diligently working on merging electronic music with educational content for children," said Shalizi, Founder and CEO of The Shalizi Group. "Positive and inspiring content is critical, especially during the COVID-19 pandemic, when children’s screen time is at an all-time high."

Mellodees creates a 3D animated world filled with lovable characters where children and parents can learn, play, dance, and discover together. With Dee’s imagination, he and his friends go on wild adventures providing families with music, special dance moves and more. By “Following the Beets” kids can easily read and sing along with the lyrics.  

"Mellodees provides a safe place to learn not only educational material, but also age-appropriate holistic topics such as self-care, diversity, physical and mental well-being, community and culture," said Krista Carnegie, COO of TSG. 

Mellodees launches globally with the "ABC’s Song," followed by other favorites such as "Itsy Bitsy Spider," "Twinkle Twinkle" and "Wheels on the Bus."

"We are starting with a fun twist on the classic nursery rhymes to introduce Mellodees and the characters," added Hildi Snodgrass, CFO of TSG. "And then our goal is to expand into original music and storylines later this year, with an eye toward toys and other consumer goods in 2021." 

Mellodees will reveal new music and videos each week on all DSPs, beginning 7/10. Watch their first song and video, "ABC's Song" below. 

 

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