Red Bull Records has tapped Katie Robinson Addis as its new Global Head of Marketing. Based in L.A., she will report to label GM Joe Calitri, while focusing on branding and the digital marketplace and all the opportunities it has to offer, as well as D2C strategies and much more.
Addis joined the Red Bull team in February, following 10+ years in the industry, including time as a marketing executive at Interscope/Geffen/A&M, where she oversaw projects for an array of acts, such as The 1975 and Madonna.
She's also worked closely with Bruno Mars, twenty one pilots, Paramore, Fun. and Panic! At the Disco, among others.
Shanah Tovah, Katie. We hope the new year brings you more disco than panic.
THE COUNT: UPPING THE HEADLINER ANTE
The latest action from the live sector (5/22a)
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THE NEW UMG
Gosh, we hope there are more press releases.
TIKTOK BANNED!
Unless the Senate manages to make this whole thing go away, that is.
THE NEW HUGE COUNTRY ACT
No, not that one.
TRUMP'S CAMPAIGN PLAYLIST
Now 100% unlicensed!
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