KANYE MAKES HISTORY

Kanye West is officially the first artist to have an album go #1 with a number based entirely on streaming from the major outlets. There were some paid album downloads for The Life of Pablo from the G.O.O.D/Def Jam star’s own website, but the overwhelming majority of the 90k+ earned came from streaming services, including Apple Music, Spotify and Tidal.

This unprecedented strategy was crafted with Kanye by new manager Scooter Braun, Izvor "Izzy" Zivkovic, Steve Bartels and Team Def Jam. Meanwhile, Ye can also be seen atop the iTunes singles chart, thanks to his collaboration with Drake on “Pop Style.”

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		1 TRENDING TOPIC: THE CAT’S PAJAMAS Doja claws her way toward stardom. (4/16a) Check It Out Now NEW & DEVELOPING ARTISTS: Q2 EDITION Who's next? (4/16a) Check It Out Now STREAMING SONGS: POLO'S SOLO "RAPSTAR" is accurately titled. (4/16a) Check It Out Now HITS LIST: RULES FOR ENTRY It's exclusive, but you're invited to come on in. (4/16a) Check It Out Now U.K. CHARTS: SWIFT TOPS THE BEATLES She's huge on both sides of the pond. (4/16a) Check It Out Now
		RHYTHM, BLUES AND THE FUTURE The musical tapestry we know as R&B. WHO'S NEXT? Predicting the next big catalog deal. JUST THE VAX, MA'AM Once we all get vaccinated, how long before we can party? WORLDWIDE GROOVE How is globalization bringing far-flung territories into the musical mainstream?

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KANYE MAKES HISTORY

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