The Wall Street Journal reports that the company plans to lay off 38 of its 66 employees—that’s more than half, in fact, it’s 57%! According to CEO Charles Jennings, Supertracks will drop its efforts to market its Internet radio system directly to broadcasters, shifting its focus primarily to research and development and licensing of its technology.
Unlike most Internet radio stations, which stream songs to users' computers to be played as they are requested, Supertracks offered tracks (super ones!) through downloading. The company offered downloadable, pre-ordered lists of songs, which could be played back later, according to copyright laws, in the order arranged by broadcasters.
Despite "rave reviews" for the technology, Jennings has been unable to find an outright buyer for the site. Potential customers balked, according to the Journal, after being worried about the difficulty of selling ads or other revenue sources.
"I've never had so many great meetings," he said. "But nobody wants to close."
THE MUSIC OF CLIVE COMES ALIVE AT CARNEGIE HALL
That's what friends are for. (5/1a)
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THE NEW UMG
Gosh, we hope there are more press releases.
TIKTOK BANNED!
Unless the Senate manages to make this whole thing go away, that is.
THE NEW HUGE COUNTRY ACT
No, not that one.
TRUMP'S CAMPAIGN PLAYLIST
Now 100% unlicensed!
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