NEAR TRUTHS: REALIGNMENT AND RECOGNITION
Underscoring the year's biggest stories (11/19a)
NEAR TRUTHS: THE ELEPHANT IN THE ROOM
Nervous time in the music biz and beyond. (11/16a)
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NOW WHAT?
We have no fucking idea.
COUNTRY'S NEWEST DISRUPTOR
Three chords and some truth you may not be ready for.
AI IS ALREADY EATING YOUR LUNCH
The kids can tell the difference... for now.
WHO'S BUYING THE DRINKS?
That's what we'd like to know.
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WHAT IT IS: Known for her hard-hitting 808s and meme-worthy lyrics, Malibu Babie has made history as the only female producer this century to debut at #1 on the Hip-Hop charts, thanks to her work on Nicki Minaj’s “Super Freaky Girl” and Megan Thee Stallion’s “Her.” Following recent releases from Sia, Shania Twain, Kylie Minogue and Katy Perry & Kim Petras with “Gorgeous” from Perry’s 143 album, Malibu has dropped mixtape Malibu Babie Szn: Vol I, showcasing her signature multi-platinum sound. Pushing the boundaries of production across various genres, the project includes first single “Baddie Bakery” f/Flyana Boss.
RELEASE DATE: 10/25
SINGLE: “Baddie Bakery” f/Flyana Boss
LIVE: Opening for Qveen Herby on her fall U.S. tour
INTERNET: Generated millions of video creations on TikTok and Instagram Reels with her music; releasing her choreographed dance with L.A.’s Millennium dance studio
PRESS: Rolling Stone, Variety (“one of music’s hottest producers”), more
BOOKING: Bryan Hill
PUBLISHING: Prescription Publishing
MANAGEMENT: Katie Fagan
WHAT IT IS: 25-year-old Atlanta rapper/songwriter Hunxho has made waves since his breakout project For Her, which hit the Top 200 and featured the gold-certified “Your Friends.” He sold out his first U.S. headline tour, while being named an XXL Freshman and one of Spotify’s “Most Necessary Artists to Watch,” while amassing 1b+ streams. Hunxho’s new sophomore album, Thank God, showcases his continued growth and artistry.
ALBUM: Thank God
RELEASE DATE: 10/25
SINGLE: “In the Morning” f/Ty Dolla $ign
TV: BET Awards Red Carpet pre-show performance
LIVE: Sold out standalone “One Night Only” show in Atlanta; sold out U.S. headline One Night Only Tour (2024); direct support on Sexyy Red’s tour; support on Lil Baby’s 2023 IOU Tour; Dreamville Festival (2023), Rolling Loud Miami (2024), SpellHouse Homecoming (2024)
INTERNET: 1b+ global streams; Before the Album and For Her (550m+ streams) peaked Top 3 all genres on Apple; 1.3m+ Instagram followers; 1m+ TikTok video creations since For Her; 249m+ YouTube views in 12 months
RADIO: Peaked #8 Urban and #32 Rhythmic (April 2024); Top Airplay Markets: Atlanta, Charlotte, Houston, more; hit Top 10 Shazam (Atlanta)
PRESS: XXL; YouTube “FIFTY DEEP Music Class of 2024”; PAUSE, Complex, BET, Genius, HNHH, UPROXX, more
BOOKING: Andrew Liebier/MAC Agency
PUBLISHING: 300 Publishing
WHAT IT IS: Hailing from Puerto Rico, singer-songwriter De La Rose has made waves with her dynamic vocal style and engaging performances. Since dropping debut single “Harley” in 2021, she’s gained traction in the Latin urban music scene with her lyrics and relatable themes, while showcasing her unique blend of R&B and reggaeton. Standout tracks including “Kyoto” and “WYA Red,” along with remixes like “Maya” and “De La Nada,” highlight her versatile sound. Collaborations with artists like Jhayco, Mora and Omar Courtz further highlight her growing presence in Latin music as she continues to connect with fans.
SINGLE: “Los Fin De”
RELEASE DATE: 9/12
LIVE: Preparing to open U.S. tour with Jhayco; performances slated for next year in Spain, the U.S., Colombia and Mexico
INTERNET: Rising presence on TikTok, with viral verses contributing to her growing fanbase; 16m+ monthly Spotify listeners, hit #13 on Spotify’s Global chart with Omar Courtz collab “ Q U E V A S A H A C E R H O Y ?”
BOOKING: Nydia Laner & Egbert “Haze” Rosa/House of Haze
PUBLISHING: House of Haze/Warner Chappell
MANAGEMENT: Nydia Laner & Egbert “Haze” Rosa/House of Haze