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THE B-SIDE
Leonardo Aguilar (Machin)
4/12/23

WHAT IT IS: The son of the legendary Pepe Aguilar and Aneliz Álvarez, renowned Mexican-music singer Leonardo Aguilar has inherited a rich musical legacy. He’s been a part of his father’s tour for three years, performing at venues across Mexico and the U.S. His music is deeply rooted in Mexican culture, and he’s been recognized for his contributions to the genre, receiving Latin Grammy noms for Best Norteño Album and Best Regional Song.
ALBUM: Y Lo Volví a Hacer
RELEASE DATE: 1/27
SINGLE: “No Puedo No Caer”
TV: Appearances on Univisión, performing at Premios Juventud, TV Azteca and reality show La Academia
LIVE: In addition to promoting Y Lo Volví a Hacer, Aguilar will perform as part of the Jaripeo Sin Fronteras 2023 International tour in Mexico and the U.S.
INTERNET: In the Top 5k artists in the world (Chartmetric); 39 chart placements on Apple Music, 25 on iTunes, 45 on Amazon Music in the last year; Grammy-nominated banda and norteño singer/guitarist
RADIO: “No Lo Podía Hacer Mejor” and “El Comienzo del Final” are among Aguilar’s five most-played songs on DSPs
PRESS: El Heraldo Mexico
BOOKING: El Hueso Producciones
PUBLISHING: El Caporal Music
MANAGEMENT: Machin Records