NOW WHAT?
We have no fucking idea.
COUNTRY'S NEWEST DISRUPTOR
Three chords and some truth you may not be ready for.
AI IS ALREADY EATING YOUR LUNCH
The kids can tell the difference... for now.
WHO'S BUYING THE DRINKS?
That's what we'd like to know.
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WHAT IT IS: Featuring a mix of gritty backwoods soul, rock ’n’ roll swagger and velvet-thunder vocals, Nate Smith has emerged as a beacon of country-music hope with an inspirational mission with songs like “One of These Days,” “Wildfire” and “I Don’t Wanna Go to Heaven.” Smith’s “Whiskey on You” amassed 7.5m+ global streams in its first week and reached #10 on the Country On-Demand Streaming chart before debuting at #84 on the Hot 100 and #14 on Hot Country Songs. He also re-entered the Emerging Artists chart at #1. The track is currently climbing the Country radio charts, with 50m+ total on-demand streams to date.
RELEASE DATE: 5/6
SINGLE: “Whiskey on You”
LIVE: Grand Ole Opry; support for Brett Eldredge; headlining Whiskey on You Tour; special guest for Larry Fleet; performing Kdays Festival, Boots and Hearts
INTERNET: 3.5m+ monthly Spotify listeners; #6 on Emerging Artists chart, #77 on Hot 100 and #14 on Hot Country Songs at presstime; 1.2m+ TikTok followers; 50k YouTube subscribers
RADIO: “Whiskey on You” impacted Country on 6/27, currently #18 on the Hot 30 Countdown, #2 on Most Played songs
PRESS: People, MusicRow, Country Swag, more
BOOKING: CAA
PUBLISHING: Sony Music Pub.
MANAGEMENT: The Core Ent.