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THE B-SIDE
Álvaro Díaz (Universal Music Latino)
8/4/22

WHAT IT IS: Puerto Rican urban-alternative rapper Álvaro Díaz, who previously made waves with his pen, co-writing Selena Gomez’s “Baila Conmigo,” is coming off the biggest moment of his career. His major-label debut, Felicilandia, released last October, contained streaming hits “Problemón” f/Rauw Alejandro and “Llori Pari” f/Feid. The former is up to 130m+ streams on Spotify and was added to Viva Latino, the platform’s flagship Latin playlist. He just dropped the first follow-up single, "Ramona Flowers." Díaz, who also expresses himself with his own fashion line, Lv Ciudvd, has collaborated with hitmakers Tainy, C. Tangana and Sebastian Yatra.
ALBUM: Felicilandia
RELEASE DATE: 10/29/21
SINGLE: “Ramona Flowers”
INTERNET: 280k Instagram followers; 223k YouTube subs
PRESS: Top 35 Spanish-Language albums (Rolling Stone), 10 Best Reggaeton/Trap Songs of 2021 (Remezcla)
BOOKING: Dates in Mexico, LATAM and Europe this fall; U.S. festival circuit in 2023
PUBLISHER: UMPG
MANAGEMENT: NEON16/Top Floor Talent