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THE B-SIDE
Leah Kate (10K Projects)
5/12/22

WHAT IT IS: N.Y. native Leah Kate has staked her claim as a rising star in the pop realm. The singer/songwriter, who’s been making music since she was 12, embodies a go-getter attitude while showcasing her own style of ’90s-pop-meets-the-2020s. Since the release of her TikTok-assisted viral hit, “Fuck Up the Friendship,” which notched 50m+ streams, Kate’s taken the Internet by storm. Her latest viral hit, “10 Things I Hate About You,” is once again exploding on TikTok, which has already generated 170k+ video creations. With her retro-drenched sound and addictive lyrical wit, this pop chameleon pulls in the listener track after track.
SINGLE: “10 Things I Hate About You”
RELEASE DATE: 3/22
LIVE: Direct support for Madison Beer on her current Life Support Tour (EU)
INTERNET: 4m+ streams on “10 Things I Hate About You” in first two weeks; 4.4m+ monthly Spotify listeners (+40% since last month); jumped from 277k Spotify daily streams to 377k streams in one day to 750k+ daily streams at presstime; 170k+ TikTok creations, support from creators like Charli D’Amelio, Dixie D’Amelio, more
RADIO: Impacting Top 40
PRESS: Rolling Stone, CLASH, OTW, Ladygunn, Wonderland, more
MANAGEMENT: Jenn Tolman Hurst/MDDN