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HITS LIST’S TOP GUNS
OF AUGUST
Who's flying high right now? Take a look. (8/5a)
FLYING COACH
The Barnett clan will be on hand when Grandpa Dick Vermeil gets his Hall of Fame jacket. (8/5a)
MO OSTIN: THE 2017 INTERVIEW, PART ONE
Available online for the first time (8/3a)
RENAISSANCE WOMAN: BEYONCÉ
A captivating return (8/2a)
MO OSTIN,
1927-2022
The archetypal label head (8/2a)
RISE OF THE INDIES
How they're reshuffling the biz deck.
THE LATIN-MUSIC MARKETPLACE
Thoughts on a changing landscape.
KETCHUP
It's everywhere.
THE NEXT HUGE CATALOG STORY
Another stunning return.
THE B-SIDE
Maxo Kream (RCA)
11/11/21

WHAT IT IS: Following the release of his 2019 major-label debut, Brandon Banks Houston native Maxo Kream has been building a buzz leading up to his sophomore offering, WEIGHT OF THE WORLD—which possesses a distinctly more serious and purposeful tone. Kream starkly pours his emotions into the album, detailing the ups and downs of life after the murder of his closest sibling, Mmadu Biosah. With contributions from heavy hitters like Tyler, The Creator, A$AP Rocky and Freddie Gibbs, among others, WOTW is a definitive, deeply personal statement from Kream.
ALBUM: WEIGHT OF THE WORLD
RELEASE DATE: 10/18
SINGLE: “BIG PERSONA” f/Tyler, The Creator
LIVE: Performed at Rolling Loud N.Y. on 10/30; targeting late February through March for touring dates
INTERNET: 2.4m+ monthly Spotify listeners; “BIG PERSONA” video was #1 Trending on YouTube on release and has 12m+ global streams, 7.5m+ U.S. streams; 500m+ combined U.S. career streams.
RADIO: “BIG PERSONA” in rotation at SiriusXM’s Hip-Hop Nation 
PRESS: Rolling Stone (“Maxo is unraveling his grief with profoundly grounded prevision), FADER (“an uncompromising voice for the streets”), Stereogum, Entertainment Weekly, Pitchfork, SPIN, NPR, Complex, more
BOOKING: De’Mont Callender/Paradigm
PUBLISHING: Walter Jones/UMPG
MANAGEMENT: Toby Oniyitan/Stomp Down