Three chords and some truth you may not be ready for.
AI IS ALREADY EATING YOUR LUNCH
The kids can tell the difference... for now.
WHO'S BUYING THE DRINKS?
That's what we'd like to know.
THE B-SIDE
YDE SHINES WITH "STOPPED BUYING DIAMONDS"
10/16/20
17-years-old rising artist YDE has officially released her debut single, “Stopped Buying Diamonds.”
Arriving via FacetRecords/Warner, the alt-rock infused track was co-written Justin Tranter—who Co-Found Facet Records with Katie Vinten—and Grammy award-winning duo Mattman & Robin. Accompanying the song’s release is an 80s-inspired music video directed by LiorMolcho, with creative direction from DarianDarling.
Filled with steady guitar riffs and electrifying production, the Australia-born and half-Filipino singer/songwriter/multi-instrumentalist provides an honest and unique take on growing up as a member of Gen Z.
“I came up with the guitar riff, and it felt like such a vibe,” shared YDE. “Justin brought up this horrible article about how Gen Z is ruining the economy because we don’t buy diamonds, go on cruises, or have nice houses. It’s not that we don’t want these things; it’s that we physically can’t afford them. The song is a commentary on that.”
Stream “Stopped Buying Diamonds” here and watch the music vid below.
