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TIKTOK'S OLE OBERMANN: THE HITS INTERVIEW
He makes TikTok tick. (11/25a)
THE HITS LIST TURKEY TROT
...with all the trimmings (11/25a)
NEAR TRUTHS: WITCHING HOUR
Casting a spell (11/21a)
KENDRICK’S GNX: SONG BY SONG
Looking under the hood of surprise album (11/25a)
NEAR TRUTHS: EXPECT THE UNEXPECTED
One name keeps popping up amid the Roan-related speculation. (11/25a)
NOW WHAT?
We have no fucking idea.
COUNTRY'S NEWEST DISRUPTOR
Three chords and some truth you may not be ready for.
AI IS ALREADY EATING YOUR LUNCH
The kids can tell the difference... for now.
WHO'S BUYING THE DRINKS?
That's what we'd like to know.
THE B-SIDE
Lil Gotit (Alamo)
4/28/20

WHAT IT IS: Rapper/singer/songwriter Lil Gotit, née Semaja Zair Render, is the latest up-and-comer from the trap capital of Atlanta’s South Side. At just 20 years old, the self-proclaimed “Hood Baby” has quickly assumed the role of one of the next-gen stars out of the YSL circuit. Recently described by The FADER as “the Heir to Atlanta’s Rap Throne,” Lil Gotit took 2019 by storm with co-signs from the music and fashion industry. With strong support from Young Thug, whose distinct vocal style heavily influenced Gotit’s delivery, Gunna, Lil Uzi Vert and his brother, Lil Keed, with whom he released early tracks like “Trap Bunkin,” Gotit has quickly amassed a solid fanbase. His latest project, Superstar Creature, showcases his matter-of-fact rhymes and the artistry that has elevated him to his present position.
ALBUM: Superstar Creature
RELEASE DATE: 2/21
SINGLE: “Bricks in the Attic”
INTERNET: 140m+ collective streams across Spotify and Apple Music; 782k+ monthly Spotify listeners; 115k+ YouTube subscribers, 40.7m+ combined video views; 643k+ Instagram followers, 24.6k+ Twitter followers, 12k Facebook followers, 40k+ SoundCloud followers
PRESS: FADER, Complex, Revolt, XXL, HYPEBEAST, Lyrical Lemonade
PUBLISHING: Pulse
MANAGEMENT: Micah Getzug