WHAT IT IS: These three brothers (Nich, Jacob and Zach) shared a single room and were home-schooled as children, all becoming collectively more interested in music and songwriting as they grew up together. Each are classically trained on piano, and that influence is reflected in the big pop sound, instantly memorable melodies and hooks of their music. The Oswald Brothers Band officially began in 2008, before the boys were encouraged by their grandmother to enter the CBS Early Show’s Singing Family Face-Off in 2009. Before hitting their 21st birthdays, they became some of the few artists to own their own tour buses and production, while living exclusively on the road. They exemplify a millennial optimism and hustle, define the phrase “self-starters” and have perfected pop-up concert appearances to their maximum effect.
ALBUM: OBB
RELEASE DATE: TBD
SINGLE: “Sweater”
LIVE: Currently on arena package tour throughout Midwest and Southeast ‘til mid-April, will reach 750k+ people
INTERNET: Blew past 1m streams overall within 40 days of release; debuted in Top 20 on Spotify’s U.S. and Global Viral 50 charts; iHeartRadio’s Snapchat Discovery Channel premiere of “Sweater” video; #1 music sales across all genres via live event merch company atVenu reported over past three weeks
RADIO: Currently Top 3 at Radio Disney, about to cross to mainstream Top 40
PUBLISHING: Curb Publishing