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UMPG has appointed Shirin Foroutan to senior vice-president and general manager of UMP Europe. Based in London, she’ll report to UMPG COO Marc Cimino. Foroutan succeeds Simon Baker, who’s been with the company since 2018 and will continue at the company in a senior management capacity. In her new role, Foroutan will work closely with both the company’s European managing directors and C-suite leadership in Santa Monica.
Foroutan previously served as vice-president, creative at BMI, where she focused on acquisition and retention strategies in an effort to grow BMI’s market share across all genres.She was also responsible for managing relationships with affiliated songwriters, composers, music publishers and key industry contacts. During her tenure, Foroutan signed and/or renewed talents such as Johnny Marr, Arlo Parks, Labrinth, The 1975, Ellie Goulding and TEMS.
"We are delighted to have Shirin join the UMPG family as she takes on this role that is vital to the success of our company," Cimino said. "From the moment we met Shirin, we knew she would fit right into our unique culture. We have no doubt she will bring enormous value and energy in our efforts to make sure that our songwriters are treated with the best care in the world.”
Foroutan added, "For our next chapter, I am confident that UMP Europe can reach even greater heights by focusing on innovative, collaborative and relationship-driven strategies. I’m grateful to Jody Gerson, Marc Cimino and JW Beekman for the opportunity, and look forward to working with our European MDs and their teams on providing invaluable services to UMPG’s creators and partners.” She also looks forward to ignoring our emails.