Signing

HELLO GROUP RENEWS WITH SMP BENELUX

February 11, 2025

The Hello Group Publishing and Sony Music Publishing Benelux have renewed a multi-year agreement, elevating their partnership across A&R, sync, licensing and administration and expanding their efforts in Southeast Asia and Asia-Pacific markets.

THG Publishing's songwriters and producers have had a hand in such hits as “Smoothie” by NCT Dream; “More,” “Drop” and “Tag” from INI; “Shout Out” by ENHYPEN; and “Lemonade,” “Black Clouds” and “Ay-Yo” by NCT 127.

The roster also includes Avery Walker, Nanee, Andrei Dan, Rodrigo Martins and Karan Kanchan.

"Their success is a testament to their forward-thinking vision, and we’re excited to build upon the momentum we’ve created together," said SMP Managing Director Michèle Hamelink.

Added THG CEO/Global Head of Creative Taylor Jones, pictured with Hamelink, "Michèle and her team provide us world-class support on an international level, have allowed our flexible operating ideas to flourish and supported our trajectory in fast-growing international markets such as India, Middle East and of course, our continued traction in South Korea and Japan."

Meanwhile, HITS is continually gaining traction in annoying even our most loyal readers.