7S Management founders Chris Tetzeli, Alex Brahl and Brian Schwartz have enlisted David Bason to run their West Coast operation. The Denver-based management company includes tour marketing, digital marketing, radio, philanthropy, branding and synch departments, with a staff of 25. Bason, based in L.A., will add his clients—Alternative radio darlings Flora Cash, composer/songwriter/rocker James Iha, rootsy indie band Beta Radio and producer/writer Kenny Carkeet) to 7S’s roster of Nathaniel Rateliff (& The Night Sweats), Dinosaur Jr., American Authors, Lucero, Railroad Earth, Galactic, Mary Chapin Carpenter, The John Denver Estate and others.

Seen in the photo above, during some sort of manly ritual at Red Rocks, are (l-r) Tetzeli, Bason, Brahl and Schwartz. Earlier in the evening, David was "Rocky Mountain High," but by the time this pic was snapped, according to witnesses, he was "Rocky Mountain Spotted Fever Tick High."