ON THE COVER: ZACH BRYAN

Oklahoma-bred Warner troubadour Zach Bryan has become, over the past few years, one of the top-streaming acts in the biz. More recently, the WME-repped, AEG-promoted superstar instantly sold out what will be the first musical performance (on 9/27) at storied Michigan Stadium—the biggest ticketed concert in U.S. history, we’re told. Before that, he’ll headline Stagecoach, blow away his British fans with two Hyde Park BST appearances, play Notre Dame Stadium and do three MetLife Stadiums. Zach’s as big as it gets and only getting bigger. Though this HITS cover appearance is not the kind of dirt he wants on his boots.