Beyoncé saw a huge Christmas Day look with a halftime show during Netflix's first NFL broadcast, marking her return to the stage in her hometown of Houston. She also seized the moment to tease what is widely expected to be a tour announcement.
Midway through the Baltimore Ravens faceoff against the Houston Texans at NRG Stadium, Queen Bey showcased songs from her Grammy-nominated album COWBOY CARTER. This was her first public performance of tracks from the record, which has earned 11 nods, making her the top-nominated contender going into the 2025 iteration of Music's Biggest Night.
The set will only be available for streaming until 11pm ET, so look alive, although it will re-air in its own condensed special at some point later this week, per Netflix.
The show's teaser hinted at a Texas-themed spectacle, and Beyoncé delivered just that. She began her set riding in on horseback and performing “16 CARRIAGES” before dismounting to sing “BLACKBIIRD,” her reimagining of The Beatles’ classic. She was joined by country artists and track collaborators Tanner Adell, Brittney Spencer, Tiera Kennedy and Reyna Roberts.
Next, Shaboozey joined her on stage for an electrifying duet of “SWEET / HONEY / BUCKIN’,” complete with a full marching band. The momentum built as Post Malone took the stage for their joint track, “LEVII’S JEANS.” And adding a personal touch, hometown Texans owner Cal McNair and his wife, Hannah Hartland, joined Beyoncé on the field during her performance of “JOLENE.”
For the grand finale, Beyoncé concluded her set with the live debut of her ROTY-, SOTY- and Country Song-nominated hit “TEXAS HOLD 'EM,” joined by her daughter Blue Ivy as a dancer on the field. The halftime show was produced by Bey’s Parkwood Entertainment and Jesse Collins Entertainment.
As an extra surprise, Beyoncé appears to be eyeing a 1/9 announcement for a 2025 stadium tour—with tickets expected to go on sale on 1/14, per the below Instagram post—promoted by Live Nation. We're told that Michael Rapino and Omar Al-joulani have already been fitted for Stetsons. Bey is booked by Rob Light at CAA.
With the NFL audience and Beyoncé's star power converging on the year's biggest holiday, the performance is expected to have drawn record-breaking viewership. The timing raises an important question: Does this appearance rule out a perf at the Grammy Awards? Today's show is generating mucho attention just weeks before the ceremony, thus wonderers are wondering whether Bey will likewise take the Grammy stage or if this Netflix extravaganza will stand as her major televised performance of the season. Stay tuned, sports fans...
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