LASSO INKS MANAGEMENT DEAL WITH WKE

Latin Grammy-winning Venezuelan artist Lasso has signed a management deal with Walter Kolm's WK Entertainment.

The new team arrives as Lasso launches a headlining U.S. tour produced by Live Nation. The Quedarse Solo Para Siempre Tour will hit 15 cities in the U.S., commencing 9/11 in San Francisco, with shows planned in L.A., New York and Miami, before concluding on 10/26 in Houston.

Lasso also announced that his fifth album will drop this fall via Universal Music Mexico.

His partnership with WKE is a global, 360º arrangement overseen by Andres Gomez, who will support Lasso's live outings, brand-partnership strategy, A&R, marketing and more.

“We are thrilled to welcome Lasso to the WKE family under the leadership of Andres Gomez and his Global Artist division,” said Kolm. “We're very excited to be a part of this new phase in his career.”

"Lasso is an incredibly talented and versatile artist," reads a quote from Live Nation SVP of Global Touring Hans Schafer. "We see a bright future for him and are thrilled to work together on this next phase of his career. We're excited to develop a tour showcasing his unique sound to his dedicated followers and new audiences."

Last year Lasso won the Latin Grammy for Best Pop/Rock Song for his global hit "Ojos Marrones." Pictured (l-r): Gomez, Lasso and Kolm.

Tour info appears here.

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