NEW RELEASES:
SWIFT UPS THE ANTE

With expectations already sky-high for Taylor Swift’s THE TORTURED POETS DEPARTMENT, the Republic megastar upped the ante when she decided to drop a secret double album at 2am on Friday. Based on first-day activity, it is clear that TTPD will debut north of 2m units, surpassing incredible opening weeks from 1989 (Taylor’s Version) and Midnights to become Tay’s biggest debut of her career.

By even the most conservative projections, TTPD will shatter the first-week streaming record held by Drake's Scorpion for nearly six years. The 31-track Anthology is projected to do more than 800m first-week streams, with upside. Scorpion opened in July 2018 with 746m on-demand plays. All-in first-day U.S. streams for TTPD topped a quarter of a billion while the album set a global record at Spotify with 314m opening day listens.

TTPD will be Swift’s seventh album to open at 1m+ and the third over 1.5m—the latter figures all occurring within the last two years. Not too shabby.

Taylor Swift, THE TORTURED POETS DEPARTMENT (Republic) 2m+
Pearl Jam, Dark Matter (Monkeywrench/Republic) 55-60k