REBRANDLAB
Singapore-based BandLab Technologies has unveiled a rebranding and new website, which will serve as a central hub for the company’s diverse music-technology offerings. From BandLab and Cakewalk to ReverbNation and Airbit, the outfit is a one-stop shop for music creators.
In addition to an updated look, the new website allows users to better navigate BT's platforms and services and explore career avenues.
BT sees the rebranding, reinvigoration of Cakewalk, enhancements to ReverbNation and $25m Series B1 funding round—which raised the company's valuation to $425m—as proof of its "dedication to shaping the future of music creation, collaboration and consumption," in the words of co-founder/CEO Meng Ru Kuok, who went on to say, “This refreshed identity represents the lively and boundless essence of music and technology themselves. Every day, we’re growing and making an impact by unlocking creators' potential with our technology."
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