Dean Martin’s name, image and likeness are now in the hands of Iconic Artists Group. Will Irving and his crew develop a fondness for J&B Scotch?

The agreement with The Dean Martin Family Trust spans its interest in Martin's variety shows and specials, The Dean Martin Celebrity Roast series, feature films and Capitol and Reprise recordings.

“Dean Martin was America in film, on recordings, at nightclubs, in comedy and on TV,” said Iconic honcho Irving Azoff. “He was the epitome of cool. It is both an honor and a privilege to welcome this cherished American talent to the Iconic family.”

Said Laura Lizer, Martin’s longtime business manager and a trustee of The Dean Martin Family Trust, “Dean Martin’s work and cultural influence across so many media platforms, including music, television, movies, radio and live performance, makes his diverse catalog and legacy one of the most unique assets in entertainment history. Aligning The Dean Martin Family Trust with Irving Azoff’s Iconic Artists Group secures Dean’s legacy for generations to come.”

Look for Nate n’ Al’s to add a That’s Amore Pizza Pie to their menu in the near future.