RUMOR MILL
Back to Rumor Mill >
Wednesday, October 19, 2022

TAYLOR SWIFT & SPOTIFY LIGHT UP MIDNIGHT SKIES

When the clock struck 12 in Nashville, New York, London and Sao Paulo the last two nights, lyrics to songs from Taylor Swift’s Midnights became elements of the cityscape as part of a Spotify promotion.

“Did you ever have someone kiss you in a crowded room?” was the question posed on a billboard in Nashville promoting Friday's release of Swift's 10th album.

After each billboard goes live, Spotify posts a lyric-teaser video. Swift herself is sharing nightly clips related to Midnights (Republic) on the Spot's mobile-only pre-save page.

New York


London


Nashville

TAGS: Taylor Swift | Midnights | Spotify
MIDNIGHTS MADNESS
TAYLOR ANNOUNCES NEW ALBUM, MIDNIGHTS
< PREVIOUS STORY
BACK TO RUMOR MILL
 
HITS LIST GETS LIT UP
Whoa, this year's going too fast. (11/19a)
Check It Out Now
ON THE COVER: WICKED
They're not in Kansas anymore. (11/19a)
Check It Out Now
GRAMMY CHEW: RUMINATING ON THE BIG 4 NOMS
80% is a lot better than usual. (11/15a)
Check It Out Now
NEAR TRUTHS: REALIGNMENT AND RECOGNITION
Underscoring the year's biggest stories (11/19a)
Check It Out Now
NEAR TRUTHS: THE ELEPHANT IN THE ROOM
Nervous time in the music biz and beyond. (11/16a)
Check It Out Now
NOW WHAT?
We have no fucking idea.
COUNTRY'S NEWEST DISRUPTOR
Three chords and some truth you may not be ready for.
AI IS ALREADY EATING YOUR LUNCH
The kids can tell the difference... for now.
WHO'S BUYING THE DRINKS?
That's what we'd like to know.
 Email

 First Name

 Last Name

 Company

 Country

By clicking submit you are agreeing
to Terms and Conditions