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NFL KICKS OFF SEASON WITH BALVIN AT THE BEACH

The NFL's 2022 Kickoff Experience will launch the season with a concert by UMLE superstar J. Balvin at Alamitos Beach in Long Beach that will take place 9/8 an hour before the Rams and Bills inaugurate the season at Sofi Stadium.

Balvin's concert is free, with gates opening at 12pm PT and the show starting at 4pm. His set will be streamed in full on NFL.com, the NFL app and select NFL social-media platforms. Portions of the performance will be televised on NBC and as part of the NFL Network’s pregame-show coverage.

Fans can register for tickets at www.nfl.com/2022kickoff

We reached out to the NFL's Seth Dudowsky to see if he'd like to attend the HITS Kickoff Experience, which consists of a few stoned nerds bragging about their fantasy teams for four hours. We've yet to hear back. 

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