RUMOR MILL
Tuesday, May 17, 2022
NEW RELEASES: KING
KENDRICK RETURNS
For the third consecutive week, the bar for the biggest opening this year has been raised. Kendrick Lamar’s first new album since 2017’s DAMN. is a lock for #1 on this week’s HITS Top 50. The digital-only set, Mr. Morale & The Big Steppers, is currently projected to reach nearly 400m U.S. streams its first week. At Spotify global, the album collected more than 90m on day one.
Kendrick Lamar (pgLang/TDE/Aftermath/Interscope): 315-325k
Florence + The Machine (Republic): 40-50k
Lamar just dropped a pgLang-produced video for the chart-topping "N95," which is currently #1 on both Apple Music and Spotify. Watch it below.
LUCY DICKINS:
THE HITS INTERVIEW Adele's right-hand woman gets acclimated to L.A. (9/12a)
 HITS' FIRST LIVE ISSUE TAKES THE STAGE THIS FALLWe're manning the merch table. (9/9a)
| ||
THE GRAMMY SHORT LIST
Who's already a lock?
COUNTRY'S NEWEST DISRUPTOR
Three chords and some truth you may not be ready for.
AI IS ALREADY EATING YOUR LUNCH
The kids can tell the difference... for now.
ALL THE WAY LIVE
The players, the tours, the enormous beers.
|
rumor mail
