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CHART FINAL: 2021'S BIGGEST BOW

Adele's 30 (Columbia) posts the biggest bow of the year on the HITS Top 50, earning 838k its first week. 80% of 30's total is from pure sales. Dive into Adele's first-week streaming info here

30 is the first album since Taylor Swift's folklore in July 2020 to debut north of 800k units. Swift's Red (Taylor's Version) (Republic) moves to #2 with 169k in its second week. 

Expect a bigger margin of error in our calculations this week due to the holiday and those few extra rounds of spiked eggnog on Thursday evening. 

Head to the HITS Top 50 here. 

HITS LIST’S TOP GUNS
OF AUGUST
Who's flying high right now? Take a look. (8/9a)
NBA FREE AGENCY (UPDATE)
Lots of suitors for the stat monster (8/8a)
NEW & DEVELOPING
ARTISTS: Q3 EDITION
The stars of tomorrow—and one star of the moment (8/9a)
BUNNY, BUBBLES AND BOX OFFICE
Irresistible force now filling stadiums (8/8a)
MO OSTIN: THE 2017 INTERVIEW, PART ONE
Available online for the first time (8/3a)
RISE OF THE INDIES
How they're reshuffling the biz deck.
THE LATIN-MUSIC MARKETPLACE
Thoughts on a changing landscape.
KETCHUP
It's everywhere.
THE NEXT HUGE CATALOG STORY
Another stunning return.
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