As the Adele buzz increases in volume, handicappers are placing wildly varying guesses on how big the follow-up to the ginormous 25 (see total-activity chart below) could be in a radically changed, streaming-powered marketplace. Her past commercial triumphs were driven by sales of physical product and digital downloads (1.5m+ on the last LP), which have significantly diminished in importance during the last six years. But no one doubts that Adele will be everywhere this fall, given the size of her fanbase and the hyper-focus she’s received since “Hello” popped up in that NFL commercial two weeks ago.
NEAR TRUTHS:
CENTERS OF GRAVITY Eilish enters a powerful new creative chapter. (5/6a)
LATEST SCORES: KENDRICK VS. DRAKE
Multiple lead changes in this playoff game. (5/6a)
LIVE NATION POSTS (ANOTHER) RECORD QUARTER
More butts in seats than ever before. (5/3a)
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THE NEW UMG
Gosh, we hope there are more press releases.
TIKTOK BANNED!
Unless the Senate manages to make this whole thing go away, that is.
THE NEW HUGE COUNTRY ACT
No, not that one.
TRUMP'S CAMPAIGN PLAYLIST
Now 100% unlicensed!
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