Mike Chester’s promotion at Warner, which puts the reins of Commerce in the EVP’s hands aside his Promotion leadership, has occasioned some buzz. It’s somewhat unusual for promo people to be awarded a gig that typically falls to sales execs. But Chester’s unique background with Scooter Braun’s SB Projects gave him a bigger brief as a liaison to artists like Justin Bieber and Ariana Grande, and in that position he developed relationships across the biz, notably at DSPs. No one else at Warner has Chester’s unusual skill set, making him the natural choice for this expanded role.
MUSIC REVENUE TOPPED $17B IN 2023: RIAA
Streaming subscriptions lead the charge. (3/27a)
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THE NEW UMG
Gosh, we hope there are more press releases.
TIKTOK BANNED!
Unless the Senate manages to make this whole thing go away, that is.
THE NEW HUGE COUNTRY ACT
No, not that one.
TRUMP'S CAMPAIGN PLAYLIST
Now 100% unlicensed!
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