RUMOR MILL
Monday, August 2, 2021
BILLIE FLYING HIGH
Strong second-day streams have pushed up our projection for Billie Eilish's Happier Than Ever (Darkroom/Interscope) to 215-240k.
Eilish, who performed for Amazon's Prime Day Concert, will see a substantial contribution from the retail behemoth, including streams, according to label sources. Currently, the LP and CD are in the Top 5.
Happier has now amassed over 500k in U.S. total activity, including pre-street sales and streams of its singles. Globally, the album is projected to hit 500k+ in the first week alone. Tracks from Happier have been played worldwide 1b+ times at leading streamery Spotify. Look for our next update tomorrow as part of our midweek Top 20.
HITS LIST: TIME OF THE SEASON
The temperature's rising, it isn't surprising. (6/24a)
YOUR SIZZLING SUMMERTIME PHOTO GALLERY
Connecting the faces with the boldfaces. (6/22a)
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THE GRAMMY SHORT LIST
Who's already a lock?
COUNTRY'S NEWEST DISRUPTOR
Three chords and some truth you may not be ready for.
AI IS ALREADY EATING YOUR LUNCH
The kids can tell the difference... for now.
INDIE DISTRIBUTION'S RISE TO GLORY
The discovery engine is revving higher.
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ABRAMS JOINS SWIFT AT WEMBLEYrumor mail
