RUMOR MILL
Back to Rumor Mill >
Tuesday, July 27, 2021

EILISH RECLAIMS APPLE MUSIC PRE-ADD RECORD

Ahead of her highly anticipated sophomore album, Happier Than Ever (Darkroom/Interscope), which drops Friday, 7/30, Billie Eilish has once again set the pre-add record at Apple Music.

Happier racked up more than 1,028,000 pre-adds, making it the most pre-added album in Apple Music’s history—surpassing The Weeknd’s After Hours, which previously claimed the title, and Eilish's debut album, WHEN WE ALL FALL ASLEEP, WHERE DO WE GO?, which set the original record.

Will Happier Than Ever break any other records its debut week?

Below, Eilish discusses the milestone and her excitement about the new album with Zane Lowe.

TAGS: Billie Eilish | Darkroom | Interscope | Happier Than Ever | Apple Music | Zane Lowe | pre-adds
BILLIE'S WORLD TOUR SELLS OUT
MIDYEAR VINYL TOP 50
THE HAPPIER PLACE ON EARTH
GET "LOST" WITH BILLIE
READY FOR A SUMMER HEAT WAVE?
< PREVIOUS STORY
BACK TO RUMOR MILL
 
NOISEMAKERS:
MOVIN' & SHAKIN'
A glimpse of the future of the music biz (11/7a)
Check It Out Now
TOP 20: TYLER #1 FOR SECOND WEEK
Tippecanoe and Tyler 2 (11/7a)
Check It Out Now
Q IS EVERYTHING AND EVERYTHING IS Q: HOW QUINCY JONES BECAME THE GOAT
Remembering an American legend. (11/6a)
Check It Out Now
OF PONIES, PRINCESSES AND UNICORNS: CHAPPELL'S SNL TRIUMPH AND BEYOND
Changing the pop narrative (11/5a)
Check It Out Now
NEAR TRUTHS:
JELLY’S ROLE
The rise of an unlikely star (11/6a)
Check It Out Now
THE GRAMMY SHORT LIST
Who's already a lock?
COUNTRY'S NEWEST DISRUPTOR
Three chords and some truth you may not be ready for.
AI IS ALREADY EATING YOUR LUNCH
The kids can tell the difference... for now.
ALL THE WAY LIVE
The players, the tours, the enormous beers.
 Email

 First Name

 Last Name

 Company

 Country

By clicking submit you are agreeing
to Terms and Conditions