Tyler, The Creator will score his second #1 debut on next Friday’s HITS Top 50, with CALL ME IF YOU GET LOST (Columbia). After its first day of sales and streams, the album was projecting to around 175k in activity, which would make it Tyler's biggest debut yet; 2019’s IGOR opened with 165k. In addition to a projected 180m streams, sales of the album’s sold-out box set, available from Tyler’s online store, are contributing to his overall total.
Doja Cat’s Planet Her (Kemosabe/RCA) is headed toward a career-best 100k and could compete with Olivia Rodrigo’s SOUR (Geffen) for the runner-up spot. Victor Victor/Republic’s Ski Mask the Slump God looks good for around 18k, a likely Top 25 debut.
STRINGER TOUTS SONY MUSIC TO SHAREHOLDERS
Rob lays out the company strategy (5/26a)
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